STRETCH 2024 AWARDS

Tolulope Oke

Expertise Diversity and Inclusion Advocacy
Current position & company Global Head of Inclusion & Diversity at Diageo
LinkedIn profile Tolulope Oke
Key contributions
  • She has successfully led large-scale national ID&E programs across various sectors, including the charity sector, UK construction industry, higher education, retail, and technology.
  • She authored the first ethnically diverse customer and food strategy at Sainsbury’s, demonstrating her commitment to ensuring that diversity is embedded in customer engagement and product offerings.
  • She made history by launching the first-ever Black History Month customer-facing retail campaign at Sainsbury’s, reaching over 24 million customers.

Tolulope Oke is the Global Head of Inclusion & Diversity at Diage where she partners with senior stakeholders to deliver an exciting and progressive I&D ambition for Diageo 30,000 colleagues, thousands of customers, and millions of consumers worldwide. 

She is a multi-award-winning DEI practitioner with an insatiable passion for inclusion, diversity and equity. Graced to shift culture, she is known as a pioneer and respected as a seasoned thought leader. She has an established reputation for making a significant impact across various industries87. She has a proven ability to envision strategically, produce tactically, build operationally, and lead collaboratively, which makes her an asset to all. Tolu endeavours to strike a healthy balance by leaning into curiosity and seeking feedback. Tolu is committed to developing others, and building high performing teams. She relentlessly pushes herself to grow professionally which allows her to provide bar-raising experiences that maintain high standards.